In defense of humor:
What makes a great pitch video? It’s all about the presentation! You need to be able to grab the attention of your audience and hold it throughout the entire video. A great way to do this is by using humor. Be sure to keep your jokes clean and appropriate for all audiences, however. You also want to make sure that your video is well-produced and edited. There’s nothing worse than a pitch video that looks like it was put together in a hurry!
Having both produced and pitched myself, here are my four major tips to make sure your pitch is successful:
1. Keep it short and sweet
Nobody wants to hear a long-winded pitch, so make sure you keep yours brief and to the point. Get straight to the point and explain why your video is the perfect fit for their needs. Elevator-proof it!
2. Speak confidently and clearly
Remember that you know your idea better than anyone else, so speak with confidence! Be clear about what you want to achieve with your video and why it’s the best solution for them.
3. Be prepared for questions
Be prepared to answer any questions that your client or investor might have. They’ll want to know more about your video and how it can help them, so be ready with some key points that you can quickly elaborate on.
4. Have a strong call to action
At the end of your pitch, make sure you have a strong call to action that tells your client or investor what you want them to do next. Do you want them to invest in your video? Contact you for more information? Give you the green light to start production? Whatever it is, make sure you’re clear about what you need from them.
By following these tips, you’ll be well on your way to nailing your next pitch and getting the video you’ve always wanted. So go out there and start pitching!
If you need a producer to make this video for you, here is our call to action: Let us produce your pitch video!